Surfest

Witness the rise of world champs.

Surfest is one of Australia’s longest-running surfing festivals. Big names come to town to battle it out – but there is more to Surfest than surfing.

VIDEO PRODUCTION
STORYBOARDING
SOCIAL MEDIA ASSETS
CREATIVE CONCEPTING

Problem

When Surfest launched a new brand identity, the team were on the hunt to leverage this. It was important there was an organising idea that worked as the glue holding everything together.

SOLVD

Welcome Scratching the Surfest. We knew that people experience more than just the what happens in the water.